David Crouch reports in the Guardian that Denmark wants to rebrand part of Sweden as "Greater Copenhagen": A metropolis needs 4 – 5 million people to be “somebody” on the world stage, Tryding admits, and Copenhagen is the only city in the region whose name has international recognition. Many southern Swedes already treat Copenhagen as … Continue reading Urban Communication: City Branding; Social Networks; Mapping and more
Tag: branding
Urban Communication: media ecology & infrastructure, neighborhood narratives, rhetoric & rebranding, and more
In Urban Media Ecology news, several recent studies reported correlations between characteristics of the built environment and human health. A study from the University of Kansas (in my birthplace of Lawrence) found that "neighborhoods that motivate walking can stave off cognitive decline in older adults": The researcher judged walkability using geographic information systems — essentially … Continue reading Urban Communication: media ecology & infrastructure, neighborhood narratives, rhetoric & rebranding, and more